Sustainable fashion brand: +1,812% followers (2,500 to 47,800) in 6 months

+1,812% followers (2,500 to 47,800) in 6 months

A sustainable fashion retailer was posting inconsistently with stiff, corporate-feeling videos that failed to reach its 18-35 female audience. Emplicit rebuilt the account around authentic, relatable short-form video posted five times a week, layered in micro-influencer partnerships and UGC, and connected TikTok Shop for direct purchasing. Over six months followers grew from 2,500 to 47,800 while monthly video views climbed from 15,000 to over 850,000. TikTok-attributed monthly sales rose from $1,200 to $89,000 in the same period.